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Rossari Unveils Lozalo Homecare: Revolutionizing Pet-Friendly Hygiene for Safer, Happier Homes

Desk

28 Oct 2024

Rossari expands into home care with Lozalo Homecare, a pioneering product line crafted to meet the hygiene needs of pet-friendly households, ensuring health and happiness.



Pet Care by Rossari, a recognized leader in pet care solutions, is excited to announce the launch of Lozalo Homecare, an innovative line of home hygiene products created specifically for pet-friendly households. The grand unveiling took place at Hotel Ginger in Mumbai, marking a significant milestone in Rossari’s expansion into home care. With the tagline, “Daily hygiene for healthy pets and happy homes,” the new product line is designed to support pet owners in maintaining clean, safe, and welcoming spaces for their beloved pets and families alike.





The event drew over 100 notable industry guests, including more than 10 esteemed veterinarians and 70+ retail partners, all of whom gathered to celebrate Rossari’s latest venture. The launch showcased three flagship products in the Lozalo Homecare line:

  1. Lozalo Disinfectant Surface Cleaner (DSC) — A powerful disinfectant formulated to combat resilient pathogens like parvovirus, ensuring a safer environment for pets and families.

  2. Lozalo Multi-Surface Disinfectant Cleaner (MSC) — A ready-to-use formula offering easy and effective cleaning for various surfaces, ideal for busy households.

  3. Lozalo Pet Wipes — Convenient, gentle wipes that provide on-the-go hygiene for pets, allowing pet owners to keep their pets clean and refreshed.


Each product is carefully crafted to meet Rossari’s stringent standards, backed by rigorous testing and formulated to support the well-being of both pets and their human companions.


Mr. Yash Chari - Director, Pet Care by Rossari, Rossari Biotech Limited
Mr. Yash Chari, Director - Unitop & Tristar Business, Rossari Biotech Limited

Strengthening Rossari’s Commitment to Safe, Pet-Friendly Homes


At the launch event, Rossari highlighted its dedication to pet care and household hygiene, underlining the importance of clean, safe spaces for pets. Rossari’s representatives shared the science behind the products, emphasizing how each one is designed to address specific hygiene challenges in pet households, from bacteria control to on-the-go pet cleanliness.


Guests at the event received insights from industry experts and veterinarians, who provided practical tips on home hygiene and pet wellness. “Lozalo Homecare products go beyond typical cleaning solutions. They create a healthy environment that prioritizes pet safety and family wellness,” shared one guest veterinarian. The enthusiasm was palpable as retailers actively placed orders, looking forward to stocking these revolutionary hygiene solutions.


A Warm and Welcoming Atmosphere

The evening was marked by warm hospitality, with each guest receiving a floral bouquet and a curated gift, adding a personal touch to the proceedings. The event atmosphere was buzzing with excitement as retail partners and veterinarians engaged in discussions about the future of pet-friendly hygiene solutions. With many retailers eager to place orders, the response underscored a strong demand for Rossari’s trusted pet-friendly products.

(L-R) Dr. Makarand Chavan General Secretary - FSAPAI & Secretary PPAM, Yash Chari Director - Unitop & Tristar Business,  Hemant Pandey NSM - Pet Care By Rossari,  Vimal Somani Founder - Freshee Head - Rossari Consumer Products
(L-R) Dr. Makarand Chavan General Secretary - FSAPAI & Secretary PPAM, Mr. Yash Chari Director - Unitop & Tristar Business, Mr. Hemant Pandey NSM - Pet Care By Rossari, Mr. Vimal Somani Founder - Freshee Head - Rossari Consumer Products

Lozalo Homecare: A New Benchmark in Pet and Home Care


The introduction of Lozalo Homecare symbolizes a strategic move for Rossari, merging its well-established pet care expertise with innovative home hygiene solutions. This new line aims to bridge the gap between pet care and home care, offering a holistic approach that empowers pet owners to create a healthy, harmonious environment where pets and families can thrive together. Lozalo Homecare products are now available through Rossari’s retail network, making hygienic, pet-friendly homes accessible to families across the country.




Looking Forward: A Vision for Healthier Homes


Rossari’s launch of Lozalo Homecare is more than just a product introduction; it’s a commitment to enhancing the lives of pet families. Rossari invites pet owners nationwide to join this journey toward a cleaner, safer, and happier home environment, with hygiene solutions tailored for pet-loving households.



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